Nupur is a natural makeup artist with phenomenal creative brilliance in makeup and hairstyling, backed by a great understanding and strong skills. She left her Corporate IT job in the US to follow her passion of building a successful business in the beauty industry. Be it weddings, fashion, or the event industry, she has led many assignments successfully.

She has successfully led a team of 25 makeup artists for various events like beauty pageants, destination weddings, fashion shows, and photoshoots.

She is the co-founder of Tangles Salon, a chain of premium salons in Gurugram, and has been successfully running her own beauty school since 2005. The academy has trained more than 2000 budding artists to date. The Nupur Gupta Academy is now working towards building financial independence for the students.